Business Model

Assessment Task


In this assessment, you will first of all go through the scenario below.

Scenario

Auto Accessories (AA) is a small new company selling and distributing vehicle accessories from an overseas supplier, specialised in attractive, useful and popular items for most vehicle owners, e.g. colourful decorative car stickers, traffic recording camera, parking assistance camera viewer, etc. AA has experienced a business growth over the last two years. Currently, all the business administrative and management activities such as sales, marketing, warehousing, purchasing, staff payroll and customer service are carried out with little use of information and communication technology (ICT). The administrative staff notice its importance but finds it hard to market products online, when similar business started to do so. Presently, an individual price tag is put on each product for sales on the shelves along all isles. A customer needs help to locate products. Too much time was taken for the service staff members to help customers about their requests. When a product is sold, it is recorded on the journal roll at the sales terminal, as well as a receipt printed for the customer. Stocktaking and reorder is done manually by checking items remaining on the shelves and recording items to be ordered. If customers want to know the availability of an item, they have to come to the store or ring and talk to a customer service staff.


The owners seriously consider the need for staying competitive in time of their business growth in order to effectively retain their regular and new customers. This requires effective use and management of IT. They need an effective technological solution to solve their problems, so that they can provide quality services and sustain their business.


Analyse the above scenario, identifying and reporting on the following areas:

1.  As a Business Analyst (BA), perform a business knowledge audit particularly about the functional units, jobs and roles (who, why, how, what, where and when) in the provided scenario. Provide a brief statement of the problem and business case from the perspective of a BA.

2. Identify the information to be collected from people with each functional unit’s job knowledge and roles, and include knowledge sources for such information (stakeholder analysis)

3. Document the business context, the main business processes with functional relation between processes, and justify the appropriateness of any useful cited diagram or your own developed diagram using a modelling tool.

4.    Conclude your findings

You will have to create an e-portfolio using a software tool named Mahara. You need to make it private with a secret URL, should it will requested during the marking process.

You can progressively work on your portfolio creating an e-portfolio and entering your answer. Once you have finished the entire e-portfolio, you need to hit the Mahara printer image at bottom of your Mahara webpage to obtain a pdf file for submission and marking purposes.

You will need knowledge from the required topics covered in Weeks 4 – 7. You should complete the readings suggested in weekly sections provided in the unit Moodle website for these weeks progressively and attempt different parts of your assessment.

Use other references outside of the suggested readings from credible resources too to support your presented ideas and strengthen your explanations.


Organisation of e-portfolio

In a single e-portfolio, provide a logical flow of contents. It should have:

1.    An introduction

      Introduce the background and business problem, and the contents of the portfolio.


2.    Business case
  State the business problem, opportunity for improvement and a business solution applying ICT in your role of a business analyst.


3.    Stakeholder analysis providing knowledge source and data collection required
  Identify the stakeholders and the knowledge sources including documents for data collection.


4.    Business context
        Describe the business context for a system solution for the business problem identified. Use diagrams as necessary.


5.    Business processes
      Identify and document the business processes which become part of the system. Use diagrams as necessary.


6.    Conclusion.

References:

Use the Harvard Year Date referencing style. An Abridged Guide to the Harvard Referencing Style is available through the link:



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